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Launched:
September 2010


Services Provided:
Logo Re-touch
Photoshoot
Print Design
Billboards
Campaign
Mitch, founded almost a decade ago, is a bar located in Rishon-Le-Zion, Israel.
The specialty of the place is in the variety of alcohol with 10 kinds of draught beer and over 170 different drinks, combined with good music and friendly staff.

THE CHALLENGE
Rishon-Le-Zion, a city located in the very center of Israel, counts a huge amount of bars and pubs, thus making a huge competition to each other.
We were asked to build an advertising compaign, based on the new Mitch's strategy of taking entry fee but extra-lowering the menu prices.

THE TEASER



THE COMPAIGN








THE STICKERS







THE BILLBOARDS